How to design brochure copy? What is the printing method of brochures?

The brochure covers a wide range of contents. It can be an enterprise brochure to publicize the enterprise culture and business philosophy, or a company's product brochure to publicize the advanced production technology and use value of products. How to design brochure copy? What is the printing method of brochures?

1. The use of font size changes.

Generally, the copywriting design process of brochures is not single, but the text arrangement should be carried out according to the actual situation. The flexible use of text font size can improve the overall quality of brochures. For example, when publicizing product functions, eye-catching headlines can be used as the theme, and then the specific functions of products can be explained in detail in small font.

2. Reasonable layout of copywriting paragraphs.

In the process of brochure printing, some design methods need to be mastered, such as reasonable arrangement of the layout of copywriting paragraphs. This is like writing an article. If the article has no paragraphs, it will bring the feeling of complexity and redundancy. It is difficult to make people interested in reading. Appropriate segmentation can make the copy have a clear primary and secondary effect.

3. Copywriting information is easy to understand and accept.

In the process of brochure printing, we should pay attention to the production of brochure copy, in which the text information should be easy to understand, because many people do not know enough about the product functions, indicators and other elements before using the product, so the copy should guide consumers and let them understand the product in a short time.

In the process of brochure printing and design, the style of copywriting should also be considered, such as dignified and serious style and lively and interesting design style.