Release Date:2021-12-08 15:39:47 click rate:226 time
At present, many products are packaged in cartons, and such packaging design also has many advantages. For example, the most direct advantage of carton packaging for product packaging design is that it is relatively light and convenient for consumption. Let's take a look at the development path of paper product packaging boxes.
Promotional carton packaging design is the "short board" of Chinese carton enterprises
With the warming weather, beer has gradually entered the peak sales season. In the fierce market competition, cluster promotional packaging plays a good role in improving brand image and increasing sales. In promotional packaging, high-end consumer goods are generally made of waterproof imported kraft linerboard.
The structural design of new promotional cartons emerge one after another, focusing on the improvement of functionality, such as increasing handles, opening windows, improving display effect, developing special-shaped boxes or local special-shaped boxes, etc. The carton with novel shape itself is a new weapon to promote products.
In the field of promotional cartons, economic globalization and global marketing of products have created a new market for high-grade cartons after exquisite processing and printing. Europe, Asia, Japan and North America all have excellent folding carton processing industries, and their production machinery has reached a very high level, almost the same as each other.
In China, the corresponding supporting packaging machinery is still at a low level, and users basically use manual packaging.
Adhere to and develop the road of "science and technology, creativity and environmental protection"
The packaging design of paper products must adhere to and develop the road of "science and technology, creativity and environmental protection". Vigorously innovate, continuously track and analyze the changes in the use, circulation, storage and other related links of paper products packaging, and develop new packaging structures to meet the user's convenience of taking and placing, handling, loading and unloading, reflecting the principle of serving people. This not only reduces the comprehensive cost of packaging, but also increases the affinity of packaging, which is conducive to improving the image of products.
At the same time, for sales packaging, printing patterns should combine the characteristics and positioning of products, use special elements and symbols, have unique creativity, and have outstanding visual impact and attraction when displayed with other similar products. Finally, we must adhere to and develop green packaging, which has been widely recognized and valued by the society. It can not only create good economic benefits for enterprises, but also create good social benefits.
The important suggestions of paper packaging for product packaging box design are mentioned above. In the field of carton packaging, the corresponding domestic supporting facilities may not reach the foreign level, and some users have been using manual packaging, but these will be improved in the near future.